Actainment in Action
Entertainment that integrates phygital activity, digital interaction, and lifestyle experiences.
Immersive activities where participants engage in video based dynamic challenges.
Immersive Phygital Gamification
Combines physical and digital elements to create deeply engaging experiences. It seamlessly integrates real-world environments with digital technology, offering participants an immersive and interactive journey.
Through gamification principles, users are encouraged to explore, interact, and achieve goals in both physical and virtual spaces, blurring the lines between reality and digital fiction.


Engaging call-to-actions over the video
Embark on a thrilling journey where you can join experiences, adventures, shopping, and challenges seamlessly integrated into captivating videos.
Engaging call-to-actions guide you through the excitement, offering interactive opportunities right at your fingertips.
As you immerse yourself further, unlock different levels of exploration and reap rewards tied to the time invested and goals accomplished. It's a dynamic experience that rewards your participation and fuels your curiosity.

Explore
Experience the seamless fusion of physical and digital realms through interactive video-based walking explorations.
Step into a world where reality intertwines with virtuality, guiding you on an immersive journey of exploration.
As you explore, engage with captivating visuals and interactive elements that blur the boundaries between the tangible and the digital.
It's a transformative adventure where every step unveils new dimensions of exploration and possibility.

Discover
Discover and join a selection of experiences, adventures, shopping opportunities, and challenges seamlessly integrated into captivating videos.
With engaging call-to-actions overlaid on the video, you're invited to immerse yourself in interactive opportunities as you watch. Whether it's embarking on thrilling adventures, or tackling exciting challenges, the journey unfolds at your fingertips.
Simply click, explore, and unlock a world of dynamic possibilities waiting to be discovered.

Call to Actions
Experience the thrill of seamless call-to-actions embedded within the video, offering instant access to more information, new experiences, adventures, shopping delights, and exciting challenges.
Dive deeper into the narrative or leap to fresh encounters, seamlessly navigating a world without end.
With each interaction, unlock boundless opportunities for exploration, ensuring your journey is always dynamic and endlessly engaging
Nexth Mystery Box Experiences.
Unlocking the Power of Surprise & Interactive iTV for Brand Growth and Customer Engagement.
The Nexth Mystery Box Experiences is an innovative platform that revolutionizes how brands engage with customers by blending the excitement of surprise-filled mystery boxes with interactive, gamified, and immersive iTV experiences.
Customers don’t just receive a box—they embark on a digital adventure, exploring the mystery of what's inside while interacting with a blend of physical and digital worlds.

The Mystery Box Unveiling
A customer purchases a Nexth Mystery Box, curated to suit their interests and needs.
The excitement starts the moment the box is received, ready to be unboxed.
Upon opening the box, the customer is immediately introduced to an interactive, immersive experience where they can engage with the mystery box contents.
Interactive iTV with XWalks
After unboxing, customers enter an XWalks journey. This is a dynamic, gamified, phygital experience where real-world environments converge with digital, interactive storytelling.
XWalks guide the customer through captivating environments, unlocking new levels of engagement and personalized rewards as they explore.
Each interaction within the XWalks experience reveals additional content, offers, or surprises linked to the items within the mystery box, making every step of the journey unique and rewarding.


Gamification & Exploration
The experience is designed around gamified elements such as challenges, quests, and exploration points that keep customers actively engaged.
Customers complete missions, discover hidden features, and unlock special opportunities, all while interacting with your brand's products in a playful and memorable way.
Personalized Rewards and Experiences
The more customers engage, the greater the rewards.
Personalized incentives such as discounts, exclusive access to new products, or limited-time offers are unlocked based on how actively they explore and interact within the experience.
This creates a sense of accomplishment and reinforces brand loyalty.

Start your XWALK
Are you ready to create exclusive Actainment experiences?
Become a XWalker and start your Immersive Phygital Gamification Experiences!